Tuesday, September 30, 2008

Which Wich Opens In Magnolia, Texas

Which Wich is proud to announce the opening of our first location in Magnolia, Texas, a rapidly growing suburb and center of commerce approximately 45 miles northwest of Houston (between the Woodlands and Conroe, Texas).  Come visit our new store at 6619 FM 1488, Suite 205, Magnolia, TX 77354.  

Monday, September 29, 2008

Which Wich and Delaware North Companies Establish Strategic Partnership To Bring Which Wich To Airports

Great news for travelers!  Delaware North Companies Travel Hospitality Services, one of the world's leading airport food and retail providers, has entered a strategic partnership with Which Wich.  The relationship should result in Which Wich locations moving into airports across the country.  

"Delaware North is very excited about our new strategic partnership with Which Wich," said Matt King, president of Delaware North Companies Travel Hospitality Services.  "We take pride in partnering with innovative companies like Which Wich that stand out in the industry.  Now, we can provide airports and travelers with a concept others simply can't offer."  

Delaware North Companies is a global leader in food service and hospitality with operations at such places as Wembley Stadium in the UK, Busch Stadium in St. Louis and Yosemite National Park.  The company's Travel and Hospitality Services division operates over two dozen airports worldwide including Los Angeles International Airport, Detroit Metro Airport, and Melbourne Airport in Australia.  Delaware North will be including Which Wich in several upcoming bids and concept projects.  

"We're thrilled we'll be able to partner with Delaware North and move into airports all over the country," said Jeff Sinelli, founder and chief executive officer of Which Wich.  "It's the right move for our brand and it will enable us to engage a whole new group of customers with our interactive and customizable concepts.  We're confident this partnership will equate to great things for Which Wich."

Sunday, September 28, 2008

Which Wich Wins Best Sandwich at Texas State Showdown

Here's one election we're excited about.  At the Texas State Showdown in San Marcus, Texas, Texas State students just voted Which Wich the BEST SANDWICH in town.  Each year Texas State holds the Showdown competition to welcome back students, and each year it chooses a different category for the competition.  This year it was sandwiches.  Thank you, Texas State! We're proud you voted us Best of the Best!

First Which Wich In Washington Now Open

Seattle, Washington now has a Which Wich thanks to franchisee Tom Germann and his son Matt.  The location is adjacent to the University of Washington at 4730 University Way, NE Suite 102, Seattle 98105.  Which Wich is thrilled with our expansion to the Northwest. Congrats to the Germann family and GO HUSKIES

Tuesday, September 16, 2008

Mississippi Loves Which Wich

Congratulations to franchisee Richard Zahler who is pioneering Which Wich in Mississippi. Our first location in the great state opened Friday in D'Iberville and has created quite a buzz. Several customers have returned every day, including one one who has devoured 14 wiches in 5 days and shows no sign of stopping.  You too can redeem loyalty cards for free wiches at a record pace...come see what everyone's raving about at 11156 Lamey Bridge Road, Suite A, D'Iberville, Mississippi 39540.

Monday, September 15, 2008

Which Wich Opens In Murfreesboro, Tennessee

Our third Which Wich in Tennessee is now open!  Come visit our stellar new location in Murfreesboro at 2615 Medical Center Pkwy Ste. 2200, Murfreesboro, Tennessee 37129. 

Sunday, September 7, 2008

Which Wich Menu Conference Spoiler

The Which Wich Menu Conference held last week at the corporate office was a huge success. Thanks to everyone who provided input!  Updates to our menu will launch in early 2009.  For those of you who can't wait to find out what we've added, here's a little preview...expect four or five exciting new WICHES, and some new, ridiculously good desserts.  We're not exaggerating--you're going to LOVE our 2009 additions! 

New Which Wich Near University of South Carolina

The University of South Carolina now has a Which Wich!  Our newest location just opened its doors at 928 S. Main St., Columbia, South Carolina 29210.  And Columbia has another Which Wich in the works...a site located at Columbiana Station (at the intersection of Harbison Boulevard and Bower Parkway) is set to open later this fall.  Thank you Columbia for your support!

Monday, September 1, 2008

Give Us Your Input For Which Wich Menu Conference

The Which Wich corporate team will meet with WW Area Directors and franchisees THIS WEEK for the 2008 menu conference.  The group will be considering potential new additions to the WW menu for 2009.  If you have a favorite sandwich or topping that you'd like to see on the menu, leave a comment here and we'll send it to the committee for consideration.  Thank you for helping us offer the BEST WICHES!