Which Wich Wins Nation's Restaurant News' Hot Concept Award
Which Wich has been awarded the prestigious Hot Concept Award by the restaurant industry's premier trade publication, Nation's Restaurant News! We like to think of it as the Oscars of the restaurant business.
The Hot Concept Award is given each year by the editors of NRN to six emerging restaurant brands that have distinguished themselves as Hot Concepts: "fast-growing, financially proven overachievers that are on their way to becoming tomorrow's giants." Each winner must be a clearly defined concept that appeals to consumers and positions the company at the leading edge of foodservice. The goal is to recognize brands for their innovation, successful business strategies and entrepreneurial spirit. For more information see www.nrnhotconcepts.com.
Which Wich will be accepting the award at the Annual Hot Concepts! Celebration on September 29, 2007 at the Hyatt Regency Century Plaza Hotel & Spa in Los Angeles. See you at the after party!